Karrie Goldberg is the brainchild behind The Kagency, a one-stop shop for event planners and marketers, representing over 300 one-of-a-kind venues in New York, Chicago, Los Angeles, and Miami. Venues range from notable nightclubs to galleries, private residences to photography studios, and both raw and outdoor spaces. Founded in 2004, Karrie and her team use their hospitality, experiential marketing and branding backgrounds, as well as industry-wide contacts, to represent and market these venues, generating business from private dinners to large-scale product launches and everything in between.
The Kagency carved out its niche in location representation with a laser focus on client satisfaction and customer service. From there, the portfolio grew quickly and organically. In addition to offering venue clients seamless booking solutions, The Kagency also consults on venue build-outs, sales and marketing strategies, internal systems development, event-related media buying, and other tangible revenue-generating activities.
The Kagency is in the sole position to uniquely assist brands with brand building by supplying producers with a wide array of environments to reflect their vision. The client list ranges from corporate leaders like American Express, Microsoft and Conde Nast Publications to fashion-forward brands like Nike, Diesel, Sephora, Calvin Klein, Maserati, and creative powerhouses like Ogilvy and Young & Rubicam.
In 2008, Karrie expanded the company’s portfolio by founding a talent booking division, representing top-tier DJ talent like supermodel Eve Salvail, Cielo-owner and resident DJ Nicolas Matar, Duran Duran drummer Roger Taylor, Glen Matlock of the Sex Pistols, and more. The company’s well-established network led to international bookings, from Abu Dhabi to Brazil, from Ibiza to Japan, and even White House Congressional dinners.
Karrie is a graduate of the University of Wisconsin-Madison, with a degree in accounting and a minor in Japanese. While her charitable activities are numerous through the company, her personal time is spent with The Breast Treatment Task Force (BTTF), a New York-based non-profit that facilitates free breast cancer screenings and treatment for patients without insurance.
Director of Accounts
Brooke is a recent member of the team, joining in 2021 as Director of Accounts. With over a decade of experience working in the event industry, Brooke brings her deep-rooted venue knowledge to The Kagency. She has a demonstrated history of launching spaces, as well as successfully redeveloping existing venues. In her career, Brooke specializes in creatively ideating and producing one-of-a-kind experiences, with a passion for connecting her clients with their ideal event location.
Brooke is a graduate of University of Maryland, College Park. She has worked with such notable clients as The GRAMMY’s, American Idol, Spotify, Ben & Jerry’s, FENTY, iHeart Media, and WeWork. To know Brooke is to know her passion for her career, music, and helping others. She has been active several organizations, supporting music education and animal rescue. In her spare time, she loves to travel, see live music, and spend time with her family at the beach.
Director of Operations
Originally from Westchester, NY, JP began his career in television production before transitioning into operations and venue management. He has had the pleasure of working on multiple highly rated television shows such as Saturday Night Live, The Steve Harvey Show in addition to many nation-wide music tours. Prior to The Kagency, JP managed operations and events for Randall’s Island Park Alliance, a division of NYC Parks. During his personal time, JP enjoys spending time with family, attending concerts, movie screenings and finding the next best restaurant. He recently became nationally certified as a personal trainer and enjoys motivating others to achieve their fitness goals.
Amanda joined The Kagency in 2021 as Client Coordinator. As Client Coordinator, Amanda is the first point of contact clients have with the agency and is responsible for gathering all client details to present venue selections from our roster. Amanda also fields many venue-specific questions and provides floor plans and other support materials for the sales team while they are on-site with clients.
A graduate from Johnson & Wales University, Amanda majored in Sports, Entertainment & Event Management. Prior to The Kagency, Amanda spent two years at MKTG working as a Production Coordinator for large-scale experiential activations. In her spare time Amanda loves to travel and play with her puppy.
Talent Bookings Coordinator
Jackie Thomas joined The Kagency in the beginning in 2018 as the Talent Bookings Coordinator, she assists Karrie Goldberg with all of our DJs and Talent bookings on the Kagency roster for various events around the world.
Originally from North Carolina, Jackie graduated with a Music Business degree from Appalachian State University with a direct focus in music management and piano performance, Jackie moved to the city to pursue a production assistant position at Radio City Music Hall with the Rockette’s infamous Christmas Spectacular show. She was inspired by the diverse music culture of NYC and began working in artist hospitality and relations for music festivals, national tours, all-nighter raves, BK local event production companies and music venues and soaking up the amazing music New York grooves too.
In her free time, Jackie is a vocalist, pianist, and composer. She has her own neo-soul band, LADYBUG, and collaborates with many musicians in the city. She is a true music lover, and enjoys dancing, hiking, camping and being with nature.