THE KAGENCY BUZZ | SOMMWHERE | MARS CANDY, DOVE X ATTN, THE MOMS | DJ MAD MARJ

THE KAGENCY BUZZ | THIS MONTH'S ROUNDUP
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THURSDAY, MARCH 5, 2020
THIS MONTH'S BUZZ

VENUE SPOTLIGHT
  • Check out 130 Greene, a 1,700 SF column free space in the heart of SoHo
ON THE RADAR
  • Mars Candy hosts its third Sweet ReTREAT at 579 Broadway
  • SYLVANIA's LEDVANCE holds its runway event at Ez Studios
  • Dove partners with ATTN: to showcase its new series Girls Room at 399 Lafayette
MIXING IT UP
  • DJ Mad Marj showcases her talents all month long on TODAY with Hoda & Jenna
VENUE SPOTLIGHT
130 GREENE // SOHO
130 Greene Street is located in prime SoHo, between the iconic streets of Houston and Prince. It is adjacent to top retailers including the Apple Store, Louis Vuitton, Hugo Boss, Ralph Lauren, and Proenza Schouler. The ground floor retail space offers 1,700 SF of column free space, a 12-ft ceiling and spectacular skylight for abundant natural light with a glass frontage and interior brick wall that embodies SoHo’s quintessential charm.
READ MORE ABOUT 130 GREENE HERE
ON THE RADAR
READ ABOUT 579 BROADWAY HERE
Mars Wrigley Confectionery, the world's leading manufacturer of chocolate, chewing gum, mints, and fruity confections, brought their Sweet ReTREAT to 579 Broadway. It is the brand's third year hosting the event and this year, they have a new partner – Bumble! The 6,000 SF venue was filled with activations such as the Rockin’ Pink STARBURST Nails Station and the DOVE Chocolate “Celebrate You” Bar. Special guest, Andi Dorfman, from the Bachelorette joined guests as they connected and celebrated meaningful relationships.
READ ABOUT EZ STUDIOS HERE
LEDVANCE​, the makers of ​SYLVANIA ​general lighting, held its “Find Your Tru Light” runway event at Ez Studios in NYC this past fashion week to celebrate the launch of the industry-first SYLVANIA Natural Series LED lighting products utilizing TruWave Technology.

Rock ‘n Roll Hall of Famer Darryl “DMC” McDaniels kicked off the show by performing his famous hit, “Walk This Way” and was followed by a diverse group of panelists from the fashion, entertainment and non-profit industries who walked the runway and shared stories of how they found their Tru Light.
READ ABOUT 399 LAFAYETTE HERE

The Dove Self-Esteem Project has teamed up with renowned production company, ATTN:, as well as Emmy Award-winning actor, producer and writer, Lena Waithe and up-and-coming director, Tiffany Johnson to create a five-part series, Girls Room. The exclusive series aims to shed light on the importance of self-esteem and body confidence as it follows the lives of five best friends. Dove x ATTN: held a pop-up at 399 Lafayette to showcase the new series and even built-out a custom bathroom to look like a girl's school bathroom.

MIX IT UP
READ THE TODAY SHOW ARTICLE HERE

DJ Mad Marj appeared on the first-ever live edition of TODAY with Hoda & Jenna and emceed the show for the whole month of February.

THE KAGENCY

The Kagency was founded in 2004 by Karrie Goldberg and began as a venue marketing and booking agency for every event type imaginable. The agency that launched as a trusted resource for event producers and location scouts, quickly grew to include project management, talent representation and event-related media buying.

With access to over 500+ traditional and non-traditional event spaces across the U.S. and an ever-expanding roster of DJs, musicians, and artists, The Kagency is a seamless resource and a not-so-secret weapon for the event industry.
 

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